Kontera ContentLink In-Text Ads Review

Reaper-X | Mar, 16 2007 3 Comments Related Posts Share RSS Feed

Today i just got accepted into Kontera In-text advertisement program, and to those who didn’t know or never heard about Kontera In-Text Ads known as ContentLink before, here’s the short description about Kontera ContentLink

What is Kontera ContentLink ?

A contextually relevant keyword that is discovered in real-time on a web page from within Kontera´s vast network of publishers, and is automatically turned into a link to the most relevant ad from among Kontera´s thousands of advertisers. With ContentLink publishers generate incremental revenue while advertisers reach their most targeted audience on a Cost-Per-Click basis

What are the requirements to Join Kontera ?

1. Generate more than 500,000 page impressions per month
2. Be content-rich with more than 50 words per page on the majority of the site
3. Use English as the primary language
4. Kontera technology works in real time and therefore we work with publishers and advertisers in all content categories, and even with user generated content such as blogs, forums, social networking sites etc.

If you saw the italic part of the above Kontera Requirements, you’ll notice that your website must have a minimum 500.000 page impression per month before you can be accepted as Kontera Publisher, of course for this is a really high requirement for most publisher even for this website

Fortunately, the above requirements is no longer valid .. and this is all thanks to Joel Comm and this has been discussed over at Digital Point forums

Can i use Kontera with Adsense ?

Definitely, ever since Google updated their adsense terms of use, many publishers now can use other contextual advertising network with adsense as long as the ad format is different from the adsense format

If the ad format is quite similar to adsense ads, then you can still use it too as long as you use different color scheme to distinguish between adsense ads and other contextual ads

Can i make more money from Kontera ?

That’s depend on your site traffic itself, basically Kontera is just like adsense, if you only get small number of traffic per day then you can be sure you’re not going to make money from it. So your best bet is to increase your site traffic :)

My own opinion about Kontera

Some people might / might not like in-text advertisement, but if it’s for me i find Kontera ContentLink non obtrusive. After all it’s just a normal link but in this case it was more like Snap Preview. Some says Snap preview is useful while the other says Snap is useless / obtrusive. But i’m also interested on hearing your own opinion about in-text advertisement :)